Consultative Selling Techniques

60 Minute Webinar – 12:00PM-1:00PM Central Time – Fee: $99 Members / $199 Non-Members

Presented by William Walker, the Founder and President, The Walker Consulting Group

This high-impact sales webinar will discuss how sales professionals can open new accounts and win new business in an increasingly competitive environment.

Participants will learn:

  • How to gain access to key decision-makers
  • How to communicate value
  • How to ask thought-provoking questions
  • How to deliver benefit-saturated presentations
  • How to close new business

This session will be fun, engaging, thought-provoking, and highly customized to the business reality of the participants. It is designed for new equipment and aftermarket sales professionals, sales managers, sales executives and dealer principals.

About the Speaker

William Walker is the Founder and President of The Walker Consulting Group,, a sales training and development company headquartered in Charlotte, NC. William has over twenty-five years of sales training experience. He has designed and delivered hundreds of training programs all over the world.

Throughout his career he has worked with dozens of material handling organizations including: CAT, Clark, Crown, Hyster, Toyota and Yale dealers and manufacturers. Prior to his career in sales and sales training, William served in the US Army as an Airborne Ranger and Infantry officer with the 101st Airborne Division. He received his bachelor’s degree from the University of North Carolina at Chapel Hill and his master’s degree from the University of Texas at San Antonio.