Gearing Up for the Next Generation

Millennials, the generation born between 1981 and 1996, now wield immense buying power, with over $1.4 trillion in annual spending in the U.S. alone. By 2030, they’re projected to be the dominant consumer force. Understanding how to capture their attention and cater to their unique preferences, such as their focus on efficiency and technology, is paramount for success in today’s competitive market.


2024 Business Scan

To lay the groundwork for creating programs and services for MHEDA members, the Board of Directors, Executive Committee and Manufacturer Board of Advisors conduct a Business Scan where they talk about what is going on within their businesses and share their thoughts on the current business conditions in their markets. Here is a snapshot of the key themes and comments from that discussion.



Would You Welcome Tough Times?

Tough times are inevitable in business and life. How you manage the valley of tough times determines your peak in the good times. Paul Reilly outlines how valleys pave the way for peaks.


Be Quick, But Don’t Hurry

With equipment theft rising, take the time to know your customer. Dealers of material handling equipment pride themselves on providing responsive customer service, and in a highly competitive marketplace, speed of delivery can mean the difference between making a sale and losing it.


Advancing from Distributor to Integrator

Mitch Smith, chief revenue officer for Hytrol Conveyor Co., wants material handling equipment distributors to know that with careful planning and execution, they can elevate their status in the eyes of suppliers, advancing from equipment distributors to true systems integrators.