How Sales and Marketing Can Work Together to Close More Deals

About This Episode

This session explores the root causes of the disconnect amongst sales and marketing and highlights the importance of uniting these teams under shared goals. Learn actionable strategies for fostering collaboration, leveraging modern tools, and aligning processes to shorten sales cycles, close more deals, and create a seamless, productive dynamic between sales and marketing.

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Gene Marks

CPA, National Business Columnist, Author & Speaker

Gene Marks is a past columnist for both The New York Times and The Washington Post. Gene now writes regularly for The Hill, The Philadelphia Inquirer, Forbes, Entrepreneur, The Washington Times, and The Guardian. Gene is a best-selling author and has written 5 books on business management. Gene appears on Fox Business, MSNBC, as well as CBS Eye on the World with John Batchelor and SiriusXM’s Wharton Business Channel where he talks about the financial, economic and technology issues that affect business leaders today. Gene helps business owners, executives and managers understand the political, economic and technological trends that will affect their companies and provides actionable insights.

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