CLARK Material Handling Company welcomes CORIC Equipment, Inc. as New Authorized Dealer serving parts of Michigan
Dallas, Texas – March 30, 2026 – CLARK Material Handling Company, a global leader in forklift manufacturing and an American brand with more than a century of innovation, is proud to announce the addition of CORIC EQUIPMENT, Inc. to its nationwide dealer network. CORIC EQUIPMENT will represent CLARK across much of Michigan, including the Detroit, Lansing, and Grand Rapids markets, providing customers with access to CLARK’s full line of material handling equipment, parts, and service.
The addition of CORIC EQUIPMENT marks an exciting return to CLARK’s roots. CLARK was founded in 1917 in Buchanan, Michigan—widely recognized as the birthplace of the modern forklift. The introduction of a new CLARK dealership in the state reflects the company’s ongoing commitment to American ingenuity and to serving the industries that built the nation’s material handling legacy.
“Michigan holds a special place in CLARK’s history—it’s where our story began,” said Brandon Bullard, Vice President of Sales for CLARK Material Handling Company. “We’re proud to see the CLARK name once again growing in the state that gave rise to the first lift truck, and we’re confident CORIC EQUIPMENT will deliver the outstanding customer experience and service our brand is known for.”
CORIC EQUIPMENT, Inc. will provide sales, service, rentals, and parts support for the full range of CLARK products, including internal combustion and electric forklifts, pallet jacks, and narrow aisle solutions. With a dedicated team of industry professionals, CORIC EQUIPMENT is ready to serve customers throughout Michigan’s industrial and logistics centers with responsive local support and a focus on quality solutions.
“CLARK’s success has always been rooted in innovation, hard work, and relationships,” Bullard added. “CORIC EQUIPMENTembodies those same values, and together we’re ready to help Michigan businesses move what matters.”
For more information about CLARK Material Handling Company and to locate a CLARK dealer near you, visit www.clarkmhc.com.
CLARK Material Handling Company
Since the forklift was invented by Eugene Clark in Buchanan, Michigan (USA) in 1917, CLARK has been one of the worldwide market leaders in the material handling equipment business. With more than 100 years of experience in the sector, and over 1.4 million forklifts sold worldwide, the CLARK brand, which is proud of its roots in the United States of America, is associated with modern and robust product design, progressive, sophisticated technology, and excellent customer service. Since 2003, CLARK has offered a complete product portfolio consisting of forklift trucks with electric or combustion engines and load capacities from 1.5 to 8 tons, reach trucks, warehouse trucks, tow tractors and a comprehensive range of services. You can also visit CLARK online at https://www.clarkmhc.com/
