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The SERP Shift and What it Means for Material Handling
ABOUT THIS WEBINAR
The search landscape is shifting fast. New SERP (Search Engine Results Page) features like AI overviews and shopping results are pushing traditional organic listings down the page. Join our webinar to explore what these changes mean and how to adapt your SEO (Search Engine Optimization) and content strategies. Learn how to leverage AI, target featured snippets, and boost your visibility in today’s evolving search results.
Event Speakers
Learn From the Best
Carl Pfranger
Digital Marketing Strategist
Site-Seeker, Inc.
Devon Hoffman
Digital Marketing & Sales Specialist Team Lead
Site-Seeker, Inc.
Key Takeaways
Stay Ahead of SERP Changes
Understand how evolving search features impact visibility—especially in the material handling industry.
Adapt & Optimize
Learn practical SEO and content strategies, including how to leverage AI, target featured snippets, and improve local search performance.
Create Smarter, Data-Driven Content
Gain insights into aligning content with changing search intent and using data to guide marketing decisions.
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