May 2

  • 10:00 am - 4:00 pm

    Registration – Pick up convention material and badge at MHEDA’s registration desk.

  • 12:00 pm - 4:00 pm

    Gatorland Experience (Optional) –  Fly from some of the finest zip line towers in the world and take a rugged adventure on a 12-foot-high custom-made, off-road monster vehicle and finally experience a real-life private animal encounter! Registration Required.

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  • May 3

  • 7:00 am - 2:00 pm

    Golf Tournament (Optional) – Test your skill on this 18-hole Rees Jones-designed championship golf course, measuring 7,108 yards with a Par 72, Slope 139, and 74.6 rating from its Professional Tees. Registration Required. 

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  • 8:00 am - 4:00 pm

    Registration – Pick up convention material and badge at MHEDA’s registration desk.

  • 8:00 am - 12:00 pm

    Celebration Bike Tour (Optional) – Take a 7-mile guided bike excursion through the Town of Celebration. Registration Required.

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  • 9:00 am - 4:00 pm

    Exhibitor Showcase Set-Up – Companies participating in the Exhibitor Showcase will set-up their booths and tabletops.

  • 4:30 pm - 5:30 pm

    Newcomers OrientationBy invitation only.

  • 6:00 pm - 9:30 pm

    Opening Party at Mango’s – Enjoy a world-renowned live entertainment show with tributes to music icons and more.

  • May 4

  • 6:30 am - 8:00 am


  • 8:00 am - 9:30 am

    Opening Meeting & Keynote Presentation: The Psychology of Illusion
    Creating and cultivating the RIGHT influence in our lives can make the difference between tremendous success or limited mediocrity. Presented by Vinh Giang.

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  • 9:30 am - 12:30 pm

    Exhibitor Showcase – featuring over 90 companies who provide products and solutions for material handling distributors.

  • 11:00 am - 3:00 pm

    Spouse/Guest Optional Program: Disney Springs Food Tour. Registration required.

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  • 12:30 pm - 1:30 pm


  • 1:30 pm - 2:30 pm

    General Session – Cybersecurity – What MHEDA Members Need to Know
    Find out in plain English the shocking truth about how un-secure your business and vital systems likely are. Presented by Mike Foster

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  • 3:00 pm - 4:00 pm

    Business Workshop – The Distributor vs Supplier- Manufacturer Sales Team

    The role of distributor and supplier sales professionals differ considerably. Companies mis-hire for these roles because they do not carefully define key metrics. This presentation explores the differences, defines key factors for success and reviews how to target and select the right people who will fit and perform. Takeaways include:

    • Review the complexity of sales today for suppliers and distributors
    • Discuss the role of sales at the Supplier
    • Discuss the role of sales at the Distributor
    • Learn about building the “right” sales organization that supports your business success

    Presented by Ty Swain, CEO and Founder of Growth Dynamics. As an expert in the sales arena, Growth Dynamics works with many of todays’ complex sales organizations in distribution and manufacturing arming today’s leadership with the tools, programs and expertise to build, develop and lead the “right” sales organization that FITS and performs. Ty Swain is the Founder and CEO of Growth Dynamics (GDI), established in 1989. Mr. Swain brings over 30 years of sales, operations and sales leadership experience to Growth Dynamics, a nationally recognized leader of world-class sales performance solutions for sales team selection, benchmarking, sales enablement, team analysis and customer intelligence.

  • 3:00 pm - 4:30 pm

    Fishbowl Networking – 2020 Material Handling Trends
    What are the 2020 Material Handling Business Trends? What experiences are your industry peers having with managing these trends? Come network and learn during the convention roundtable discussions. You will have the opportunity to share your perspective and experience on a variety of current industry issues ranging from changing buying preferences, data collection, automation solutions and so much more!

  • 4:30 pm - 5:30 pm

    Happy Hour

  • 5:30 pm - 7:00 pm

    Exhibitor Tear Down

  • -

    Open evening for convention attendees.

  • May 5

  • 7:00 am - 8:45 am


  • 7:00 am - 8:30 am

    Women in Industry Breakfast & Presentation – You Have 7 Seconds. Make them Count! Learn how you can influence the message you send to others, and make customers buy faster and more often. This program is available for all attendees. Registration Required. 

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  • 8:45 am - 10:00 am

    General Session: Becoming Unbreakable: Unleashing the Power of Purpose
    Our ability to perform at the highest levels is critically impacted by what we allow to influence us. Presented by Brant Menswar

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  • 10:00 am - 12:00 pm

    Spouse/Guest Optional Program: Sound Healing & Yoga. Registration Required.

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  • 10:15 am - 11:30 am
  • 11:30 am - 12:30 pm


  • 12:30 pm - 1:30 pm

    General Session: Economic Challenges

    Attendees will learn what the business cycle changes are likely to be for the US and global economies through 2022. Presented by Brian Beaulieu

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  • 2:00 pm - 3:15 pm
  • 3:30 pm - 4:30 pm

    Hunger Project Give Back Event

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  • 7:00 pm - 11:00 pm

    Closing Party

  • May 6

  • 7:00 am - 9:00 am

    Farewell Breakfast